Online MBA Dual Specialization in Marketing and Sales Management

Online MBA Dual Specialization in Marketing and Sales Management

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Marketing and Sales empowers individuals to advance their careers in the constantly evolving fields of Sales and Marketing.

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Offered By -1 Universities

Course Duration - 2 years

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Online MBA Dual Specialization in Marketing and Sales Management

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Online MBA Dual Specialization in Marketing and Sales Management : Overview

The Master of Business Administration is an advanced postgraduate programme spanning two years, organized into four semesters, each lasting six months. Many renowned universities across the nation offer an MBA programme with a dual specialisation, seamlessly blending marketing and sales.
The online MBA programme with dual specialisation in Marketing and Sales empowers individuals to advance their careers in the constantly evolving fields of Sales and Marketing. This online MBA programme, with dual specialization, holds approval from AICTE and UGC, assuring its authenticity. Such endorsements from various regulatory bodies render the programme highly sought after by students worldwide.

The Master of Business and Administration programme in Marketing and Sales caters to the needs of working professionals and candidates unable to attend traditional on-campus classes, enabling them to excel in the ever-changing realms of Sales and Marketing. The Online MBA course with dual specialisation covers fundamental subjects like Sales Management, Brand Management, Consumer Behaviour, Managerial Accounting, Ethics and Social Responsibility, and several others.

Quick Facts about Online MBA Dual in Marketing and Sales

  1. A two-year postgraduate programme is offering two specialisations simultaneously.
  2. This course holds recognition from several regulatory bodies, including AICTE and UGC.
  3. Students can complete their educational journey within a maximum period of four years.
  4. The tuition fee for the course scales between INR 2,00,000 and INR 4,10,000.
  5. An easy EMI option is also available.
  6. A number of several universities allow students to attain their educational journey at their own pace.
  7. The course maintains the environment of a regular MBA course with live interactive sessions.
  8. Students also get recorded lectures from the faculties to prepare them for upcoming exams

Syllabus for Online MBA Dual in Marketing and Sales

Semester 1Semester 2
Business EnvironmentMarketing Management
Management ConceptsConsumer Behaviour
Managerial EconomicsSales Management
Managerial CommunicationDigital Marketing
Financial ManagementCustomer Relationship Management
Quantitative Techniques in ManagementBrand Management
Statistical Analysis and Operations ResearchIntegrated Marketing Communications
Semester 3Semester 4
Strategic ManagementManagement Information System
Entrepreneurship DevelopmentProduct and Brand Management
International BusinessSales and Distribution Management
Industrial MarketingIntegrated Marketing Communication
Retail ManagementLogistics and Supply Chain Management
E-CommerceTotal Quality Management
Service Marketing and CRMManagement Control Systems

Eligibility Criteria for Online MBA Dual in Marketing and Sales

  1. Candidates should acquire their 10+2 from a recognized board of education.
  2. Candidates should have completed at least a three-year undergraduate degree programme.
  3. The undergraduate degree programme should hold accreditation from a recognized university/ institution.
  4. Candidates have secured at least qualifying marks in the entrance examination, such as CAT.
  5. Individuals seeking admission to this programme should hold a minimum experience of 3-4 years in the relevant field.

Other Types of MBA 

Online Global MBAMBA Distance Education
Online MBA for Working ProfessionalsMBA Dual Specialisation online

Admission Process for Online MBA Dual in Marketing and Sales

  1. To know more about the course, candidates must visit the official website of the concerned university.
  2. To initiate the application process candidates are required to register themselves online on the university’s website.
  3. Applicants are required to make the registration which varies from INR 250 to INR 1000 as per university.
  4. Scanned documents including prior educational certificates, photographs, signatures, address proof, and Aadhar Card need to be surrendered.
  5. Candidates are required to make an extra payment if they want hard copies of study material. 
  6. Candidates then ask to make the course fee either semester-wise or year-wise as per the designated curriculum.
  7. Now, the concerned university will share the designated enrollment number with students through an official email.

Other Specialisations of Online MBA Dual Specialisation

Online MBA in Data Science and AnalyticsOnline MBA in Global Logistics and Supply Chain Management
Online MBA in Finance and HROnline MBA in Finance and Leadership
Online MBA in Production and OperationsOnline MBA in Business Intelligence and Analysis
Online MBA in Digital Marketing E-commerceOnline MBA in System and Operations
Online MBA in Business IntelligenceOnline MBA in Oil and Gas Management
Online MBA in AI and MLOnline MBA in Hospital Administration and Healthcare
Online MBA in IT and FinTech 

Career Prospects after MBA Dual in Marketing and Sales

  1. Digital Marketing Manager
  2. Customer Relationship Manager
  3. Brand Manager
  4. Marketing Manager
  5. Sales Manager
  6. Advertising Manager

Also Read: What Is MBA Dual Specialization? – Detailed Guide 2024

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